Saturday, December 31, 2011

Custom Stickers in High Demand

by Meer Blake

Advertisement has always been the primary source of business promotion over the years. People use several methods to convey their messages to the public to let them know about their products and services.

Read more here
http://www.articlesfactory.com/articles/advertising/custom-stickers-in-high-demand.html

Monday, December 19, 2011

Facebook Nabs Nearly One-Third of Display Ad Market

Nearly 1.1 trillion display ad impressions were delivered to US Internet users in the first quarter of 2011; among them, Facebook accounted for 346 billion—31.2% of the total display market—nearly twice the level delivered one year earlier, according to data from comScore Ad Metrix.

Read more here
http://www.marketingprofs.com/charts/2011/4997/facebook-nabs-nearly-one-third-of-display-ad-market#ixzz1guz1aG5I

Tuesday, December 13, 2011

Free Website Promotional Tutorial

Welcome to A Promotion Guide. If this is your first visit, you might want to take the time to read through this page. It contains a free step-by-step website promotion tutorial that also serves as a "User's Guide" to the site.

Read this step by step guide here
http://www.apromotionguide.com

Sunday, December 11, 2011

Finding Free (and Almost Free) Advertising for Entrepreneurs

by Kathryn Lang for Gaebler Ventures

Advertising can be one of the most expensive items for many entrepreneurs. Word of mouth is only one of the free and almost free opportunities for advertising that the creative entrepreneur can use to cut back on advertising expenses.

Read article here
http://www.gaebler.com/Finding-Free-and-Almost-Free-Advertising-for-Entrepreneurs.htm

Thursday, December 8, 2011

How To Advertise Cheaply & Effectively On The Internet

by Dave Cole

Advertising, that's the name of the game isn't it? To make money with any online business, one thing you've got to do is: get the word out about your Web site...The question everyone wants to know is: Where and How do I advertise to get the most effective results. What should you do and what shouldn't you do?

Read article here
http://choosetoprosper.com/advertise_online.html

Wednesday, November 30, 2011

Where to Advertise and Where Not To Advertise

Where to Advertise and Where Not To Advertise
By Mohamed Rabea

Here is what pulls the best results for me. I've been in Internet Marketing for about 3 years and the following methods brought me the best results...

Read tips here
http://www.ryze.com/posttopic.php?topicid=518067&confid=1022

Wednesday, November 23, 2011

6 Powerful ways to Promote your Site Offline

by Matt Colyer

Far to many web sites are not advertising offline and it's costing them large amounts of money. Don't make the same mistake as those web site owners and instead learn from their mistakes! Below you will find six powerful ways to promote your web Site Offline and gain more exposure.

Read tips here
http://www.ryze.com/posttopic.php?topicid=509478&confid=1022

Thursday, November 17, 2011

Mom/WAHM - Yahoo Groups

[Links Verified 1/24/11]
NOTE - that some of these groups will require membership approval; have specific days for advertising and some may have adult ad's.

http://finance.groups.yahoo.com/group/directsaleswomen
http://finance.groups.yahoo.com/group/directsellingdirectory
http://finance.groups.yahoo.com/group/freewahmads
http://finance.groups.yahoo.com/group/happymoms2
http://groups.yahoo.com/group/HomeBizMoms
http://finance.groups.yahoo.com/group/HomeBusinessesGalore http://finance.groups.yahoo.com/group/homepartyconsultantcorner
http://groups.yahoo.com/group/mommyneighborhood
http://finance.groups.yahoo.com/group/Mommys-WAHM-Place
http://groups.yahoo.com/group/momsathomemakingmoney
http://tech.groups.yahoo.com/group/moms-home
http://groups.yahoo.com/group/MomsPromotion
http://finance.groups.yahoo.com/group/momswhosell
http://finance.groups.yahoo.com/group/MothersWorkAtHome1
http://finance.groups.yahoo.com/group/Stay_At-Home_Moms
http://finance.groups.yahoo.com/group/WAHM-Ads
http://finance.groups.yahoo.com/group/WAHM_forsale_directsales
http://finance.groups.yahoo.com/group/wahmse
http://finance.groups.yahoo.com/group/WAHMomsTime
http://finance.groups.yahoo.com/group/WAHM-SPAM
http://finance.groups.yahoo.com/group/WomenInDirectSales
http://finance.groups.yahoo.com/group/workathomemommyADS
http://groups.yahoo.com/group/work-at-home-moms
http://finance.groups.yahoo.com/group/Workingfromhome2001

Sunday, November 13, 2011

7 Deadly Sins of Advertising

by Steve McKee

Why Your Advertising Isn't Working...
The vast majority of ads don't register with consumers. Here are seven straight-up reasons why your message probably isn't getting through.

Read tips here
http://www.businessweek.com/smallbiz/content/sep2009/sb20090911_201004.htm

Saturday, November 5, 2011

10 Low-Cost Easy Ways to Promote Your Business

by Susan Ward

Part 1: Business Promotion Starts With Your Contact Information

Business promotion is to running a successful business as practicing scales is to playing the piano well; it may not be a thrilling activity in itself, but you just have to do it! You should spend at least an hour a day on business promotion or planning how to promote your business (and more is better, if you can fit the time in)!

Read her article here
http://sbinfocanada.about.com/cs/marketing/a/bizpromotion.htm

Friday, October 28, 2011

TOP 4 "Smart Advertising" Techniques

Provided by The Internet Marketing Center

"What are your visitors worth to you?"
Once you know how to calculate the value of a visitor to your site, you'll be able to figure out how much you can afford to spend on advertising without draining your wallet. There are a few simple calculations you'll need to make in
order to determine the value of your visitors.

Read these tips here
http://www.ryze.com/posttopic.php?topicid=531857&confid=1022

Tuesday, October 18, 2011

3 Facebook Ad Images that Convert Best

Posted by Deb Zimmer

Have you ever wondered how to get people on Facebook to respond to your ads? Here are some tips from Mona Elesseily, the VP of Online Marketing Strategy at Page Zero Media and Jennifer Sheahan from FBadsLAB.

http://bestfreemarketingtips.com/2011/06/social-media/facebook/3-facebook-ad-images-conver

Saturday, October 15, 2011

17 Advertising Ideas for Small Businesses

by Susan Ward, About.com

This collection of small business advertising ideas presents both the tried and true and advertising ideas you may not have tried yet – advertising ideas for your small business to effectively reach your target market and attract new customers.

Read her informative article here
http://sbinfocanada.about.com/od/advertising/a/17adideas.htm

Friday, October 7, 2011

10 Steps to Advertising Success

by Brian Moore

Millions of people marketing on the Internet try to grab the attention of all the rest daily. How does a beginner, a "newbie", if you will, figure out how to write an ad that pulls in responses?

Read article here
http://www.businesshighlight.org/marketing/advertising/10-steps-to-advertising-success.html

Saturday, October 1, 2011

Turn Your E-Mail And Voice Mail Messages Into Advertisements

by Jeffrey J. Mayer

He will share tips on how utilizing your phone - voicemail and email messages to gain a wider customer, client and consumer base!

Read article here
http://www.wahmsearchengine.com/articles/messages.shtml

Tuesday, September 27, 2011

TeamMom's - Free Classifieds!

Hi Everyone, just wanted to pass on to all of you, our free online classifieds, available nationally & internationally! Do drop by and check it out when you can, enjoy and success always :) Patricia

Marketing Mom Classified
http://mktgmoms.adpost.com

Friday, September 23, 2011

Top 10 Tips for an Effective Advertising Campaign

The goal of advertising is to cost-effectively reach a large audience and attract customers. If done correctly, advertising can enhance the success of your business.

Read tips here
http://www.allbusiness.com/marketing/advertising/3983-1.html

Sunday, September 11, 2011

Craigslist Advertising

Just thought I would share this with you, as some may not know it is available. REMEMBER to always read everything associated with any site you wish to do business on and advertise. Good Luck!

Main Overview - http://www.craigslist.org

Help Overview - http://www.craigslist.org/about

Terms Of Use - http://www.craigslist.org/about/terms.of.use

Sign Up for account - https://accounts.craigslist.org/login/signup?rp=&rt=

Saturday, September 10, 2011

25 Low Cost Advertising Tips

by Tom Egelhoff

"Budget conscious advertisers must achieve top results for their advertising dollar. Expand your dollars by adopting some creative techniques..."

Read his tips here
http://www.smalltownmarketing.com/advertising_tips.html

Wednesday, September 7, 2011

Design Tips for Advertising Posters

Posters are a cost-effective way to promote your business or product. But to be most effective, you need a great poster design that is eye-catching and also gives people valuable information.

Read tips here
http://e-articles.info/e/a/title/Design-Tips-for-Advertising-Posters

Monday, September 5, 2011

5 Tips on Social Media Advertising

"Now that a savvy online marketer can build a profile, continuously grow a network and strategically contact said network with updates about the company and products themselves, it is time to bring in the advertising. Here are 5 things to know about social media advertising..."

Read tips here
http://www.toprankblog.com/2008/03/social-media-advertising

Wednesday, August 17, 2011

5 Tips on Advertising Legally

1. Don’t engage in false, misleading or deceptive advertising. Make sure your claims are accurate.

2. Obtain written permission to use photographs, endorsements, or quoted matter. Remember that some material is protected by copyright.

3. Don’t use words and phrases like “free” and “easy credit” unless they’re true. Easy credit, for example, means you offer credit to poor risks without charging them more for it.

4. Remember that consumers can sue you for deceptive advertising, and federal, state, and local governments can take action against you.

5. For more information, visit www.nolo.com, a Web site from Nolo.com, Inc., a self-help legal publisher in Berkeley, CA.

Monday, August 8, 2011

10 Tips for Print Advertising

In my conversations with ISPs, most have told me that print advertising doesn't work for them. However, I can't help but wonder if those ISPs could have run their marketing campaigns better. Here are some things to remember the next time you try print advertising.

Read tips here
http://www.isp-planet.com/marketing/2006/print_advertising.html

Tuesday, August 2, 2011

Mobile Phone Advertising

"Mobile phone advertising is quickly becoming a key component in large business marketing campaigns. Since billions of people use cell phones every day, and over 12 billion text messages are sent every month in the US, the reasons for are clear..."

Read article here
http://smallbusinessmobileadvertising.com/1070/mobile-phone-advertising-connects-you-and-your-customer-in-a-personal-way

Tuesday, July 26, 2011

Channel Surfing (Product Placement/TV)

by Adam Bluestein

Eager to see your product or service on TV? Frank Zazza, the father of product placement, has these tips!

Read article here
http://www.inc.com/magazine/20080301/channel-surfing.html

Sunday, July 24, 2011

Outdoor Billboard Advertising Success

One big area is that outdoor billboard advertising gives you a way to have repeated contact with your customers. Studies have shown that it takes up to 7 times of telling a customer to act before they will actually do anything about your message.

Read article here
http://www.atouchofbusiness.com/tips/biz/OutdoorBillboardAdvertising-0058.html

Thursday, July 14, 2011

Why Advertising Is Failing On The Internet

by Eric Clemons

Editor’s note: The following is a guest post by Eric Clemons, Professor of Operations and Information Management at The Wharton School of the University of Pennsylvania. In it, he argues that the Internet shatters all forms of advertising.

Read article here
http://techcrunch.com/2009/03/22/why-advertising-is-failing-on-the-internet

Monday, July 11, 2011

Contextual Advertising Tips & Best Practices

The content network as it pertains to search engine marketing is the syndication network of Web content where contextual advertising is displayed.

View complete tutorial details here
http://www.wordstream.com/content-network

Saturday, July 9, 2011

Link Exchange Sites

4Baby Gift Baskets
http://www.4babygiftsbaskets.com/linking.html

123 Links Exchange Directory
http://www.123exchangelinks.com

All Gift Baskets and More Link Exchange
http://www.allgiftbasketsandmore.com/links/LinkExchange.asp

B2B Directory Listing (Fee)
http://www.b2bdirectory.biz/submitsite.htm

Baby Kisses Doll
http://www.babykissesdolls.com/store/LDdefault.asp

Butter Cream Baby
http://www.buttercreambaby.com/store/LDdefault.asp

Christian Banner & Link Exchange
http://iam.homewithgod.com/glimpsesofgod/links.html
http://iam.homewithgod.com/glimpsesofgod/exchanges.html

Christian Link Exchange
http://www.aandp.co.uk/cle

Christian Net
http://christian.net/links.php

Community Free Advertising Exchange
http://www.communityadvertising.org

Doodle Bows Link Exchange
http://www.doodlebows.com/weblinks.htm

Free Advertising and Link Network
http://www.adgridwork.com

Free Advertising Exchange
http://www.freeadvertisingexchange.com/register.asp

Free For All Links Pages
http://www.ffalink.com

Free Link Exchange
http://make-money-online-home-based-business.com/links/submit.html

Free Reciprocal Link Exchange
http://www.freerelevantlinks.com

Geek Directory Link Exchange
http://www.g-directory.com/dir/add.php

Mom Index
http://www.momindex.com/advertising.aspx

My Parentime
http://www.myparentime.com/linktous.shtml

Ready Banner
http://www.readybanner.com/links.html

SafeABC
http://www.safeabc.com/links.htm

Search Candle Reciprocal Exchange
http://www.searchcandle.com/payment/partner.htm

The Country Gallery Free Arts&Crafts Exchange
http://www.thecountrygallery.net/bp

Think Button
http://www.thinkbutton.com/links/links.asp

WAHM Registry Free Link Exchange
http://www.wahmregistry.com/store/WsAncillary.asp?ID=2

Yeah Mom!
http://www.yeahmom.com/links/links.php

Thursday, July 7, 2011

10 Easy Ways to Make Your Flyer Stand Out in the Crowd

by Karen Saunders

A flyer is an inexpensive and highly effective way to grab attention in a very busy marketplace. How do you make your flyer stand out in the crowd? Here are some techniques that professional designers use to make flyers "pop."

Read article here
http://www.ryze.com/posttopic.php?topicid=715320&confid=1022

Sunday, July 3, 2011

Motivate Your Customers with a Referral Program

A referral program is a powerful way to motivate customers to send business your way. First, because the referrer has usually already pre-sold their friend or colleague on using you--so it tends to be a much easier to close the deal.

Read more here
http://compellingmarketingblog.com/2011/06/referral-programs-motivate-your-customers

Tuesday, June 28, 2011

The History of Advertising on Facebook [INFOGRAPHIC]

As Facebook has grown from a collegiate social network to a site that gets action from 7.3% of the world’s population, it has also evolved into a marketing tool. One report estimated that advertisers will spend $4 billion on Facebook advertising this year.

Facebook didn’t come out of the gate as a marketing-friendly product in 2004, and it has conducted a fair share of failed experiments in its efforts to become one. We’ve chronicled its evolution in the infographic below.

Read and view this fantastic graph here
http://mashable.com/2011/06/28/facebook-advertising-infographic

Monday, June 27, 2011

Ads in Apps Are the Most Likely to Stick

Compete has released a new Smartphone Intelligence survey which found that advertisements in mobile apps have a better chance of influencing consumers than do ads on mobile websites. More than half of the smartphone users polled (52 percent) said that they remember ads they see in mobile applications, but only 40 percent could make the same claim about the ads they see on the mobile Web.

Read article here
http://www.websitemagazine.com/content/blogs/posts/archive/2011/06/21/ads-in-apps-are-most-likely-to-stick.aspx?utm_source=newsletter&utm_medium=email&utm_campaign=newsletter

Tuesday, June 21, 2011

Mobile Display Ads Up 128% in Past Two Years

The number of US advertisers* using mobile display ad campaigns reached 689 in April 2011, up 128% from two years earlier, according to a study by comScore. Campaigns related to mobile content and publishing comprised the plurality of mobile ads, amounting to 50% as of March 2011, followed by ads for consumer discretionary goods (26%), information technology (7%), and financial services (6%).

Read more here
http://www.marketingprofs.com/charts/2011/5204/mobile-display-ads-up-128-in-past-two-years?adref=nlt060911

Sunday, June 19, 2011

Free Marketing and Advertising Options for Small Internet Businesses

"Smart home business owners are cautious with their funds. They generally tend to choose proven promoting methods. However, advertising doesn’t need to be high-priced. There are numerous free advertising options small business entrepreneurs can work with..."

Read blog post here

http://freeadvertisingtipsforinternet.blogspot.com

Thursday, June 16, 2011

Creative and Free Advertising Ideas

The following unique and free advertising ideas should be used during your everyday life. Advertising is not just done on the Internet or in newspapers; there are a variety of different ways to naturally talk about your business with people that you meet each day.

Read list here
http://www.low-cost-and-free-advertising.com/free-advertising-ideas.htmla

Friday, June 10, 2011

Online Ad Targeting: Who's Most Likely to Act?

Business professionals working in the legal, retail, and software industries are most likely to take action—such as download a whitepaper, start a free trial, or make a purchase—after clicking on an ad, according to a study by Bizo. Those working in certain job functions, such as operations, legal, and sales, are also more likely to act on display ads.

Read article here
http://www.marketingprofs.com/charts/2011/5114/online-ad-targeting-whos-most-likely-to-act

Monday, June 6, 2011

Newspaper Advertising When and Where Your Ad Should Appear

Your newspaper advertising strategy will depend on your type of business. The key question is: “When and where [what newspaper sections on what days] do your customers look for your type of business?"

Read article here
http://www.myprofessionaladvertising.com/Newspaper%20Advertising.htm

Sunday, May 15, 2011

Free Advertising Report

You will find a lot of Free Internet Advertising Tips and Resources with our Free Report. This report has over 9 pages worth of advertising resources and most of them are free!

Here are few resources to expect with your FREE Advertising Report:

* Free Traffic Resources
* The Top 20 Blog Submission Sites
* Free Lead Resources
* Networking Resources
* Free Book Publishing Resources

To get your free report visit here
http://myseogal.com/pages/advertisingreport.htm

Monday, May 9, 2011

101 Small Business Marketing, Advertising Ideas, Tips & Tricks

by Tom Egelhoff

One of the great things about being older is having had the opportunity to work with some very intelligent and creative people over the past thirty years. It is a thank you to them that I share this information with you.

[Scroll down past ad's and top title info]
http://www.smalltownmarketing.com/101page.html

Monday, May 2, 2011

Wednesday, April 20, 2011

Advertising Techniques – Do’s, Don'ts and Simple Tips

by Mark Hughes

8 Techniques to help your advertising campaign.

Read tips here
http://www.buzzmarketing.com/advertising-techniques.html

Monday, April 11, 2011

How to Improve Your Banner Ad Designs

Posted by Buzz under General

"Indeed, it is certainly worthwhile to formulate or continue a banner ad strategy. However, how do you assure that your banner ads are working optimally and to the most advantage? Here are some tips.."

Read article here
http://blog.morebusiness.com/2010/09/how-to-improve-your-banner-ad-designs

Thursday, April 7, 2011

10 Tips on How to Make Your Advertising More Effective and Cost Less!

by Kirk Galasso

If you are thinking of using advertising to promote your business, follow these 10 tips to see more results from your advertising.

Read his tips here
http://www.powerhomebiz.com/vol61/advertising.htm

Saturday, April 2, 2011

All about: Filler, Goody, Mom Packs and so on (Advt)

All about Fillers!

* What is a filler or advertising pack?
Simple. It is a bag, packet, envelope, anything basically that
you fill up with flyers, samples, biz cards, coupons, pens, etc.
that you use as a way of marketing yourself. You can find more
information on this here http://themompack.com/whatis.htm

* What are the costs involved?
Varies. The cost can range from a couple of dollars to whatever you
choose???? Depending on where, how you begin your distribution of your
packs will depend on what sort of budget you need. Most people just join
groups that per to this sort of marketing/advertising, which leaves the
person requesting fillers with the bulk of the money to be spent.

* What are fillers?
Fillers are what you use to promote out your company, business, service
and can be anything from pens, erasers, flyers, biz cards, coupons, the
ideas are endless.

* What do I use to hold my stuff?
Most people use medium to large clear sized bags similiar to storage
bags that can fold, zip or flap shut. There are many places to get
these bags from, I use cheap inexpensive clear storage bags (size
varies per campaign, products used), recycle gift bags, even make my
own out of party favor bags, discounted-clearance gift/holiday bags.

* Where do you put out or leave them?
Well... bascially anywhere, everywhere there are people, especially
keeping in mind those who are specifically targeted or geared to the
sort of product, service, business you offer and that which will
compliment them as well.

* How do you keep track -
When I send out information on my own (to other's seeking fillers
for their packs), I always assign a special code (track my materials)
so that if I get any sort of feedback, calls, order's, I can [A]Thank
the person whom I got the referral thru via their pack [B]Follow up
again with this person on future packs [C]Track my progress via sales,
calls, inquiries [D]Further my marketing expenses in those areas where
the business is and so on.

Now when doing my own F or A packs, I assign a: name to it, special
tracking code, give a date of distribution, place, quantity, etc and
send this to each participant so that they can check the progress as
well. This helps those gals swapping with me or just sending their info
to me with the same sort of A-D format I use myself and hopefully gives
them sort of idea of whether or not they can provide or reach a specific
market in my area.

* Where do I find Fillers?
You can find fillers thru specialized groups, WAH/MOM message forums,
boards swap this sort of information too....


Filler Yahoo Groups:
http://finance.groups.yahoo.com/group/DSPromoPacks
http://finance.groups.yahoo.com/group/Filler_Connection
http://finance.groups.yahoo.com/group/Momsinbusinessbunch
http://finance.groups.yahoo.com/group/one_stop_filler_swap
http://finance.groups.yahoo.com/group/themompack
http://finance.groups.yahoo.com/group/WAHMbusinesscardexchange


Creative Filler Ideas (Promotional)
Part 1 - http://www.ryze.com/posttopic.php?topicid=688219&confid=1022

Part 2 - http://www.ryze.com/posttopic.php?topicid=688220&confid=1022

Sunday, March 27, 2011

Thursday, March 24, 2011

Digital Advertising

"How can your message deliver the exact message and stand out from the crowd? The solution - put your advertising message in motion. With this, you'll stop shoppers in their tracks with an exciting and attention-grabbing digital advertisement..."

Read article here
http://www.opentips.com/advertising/digital-advertising

Sunday, March 20, 2011

How to Write Great Sales Copy - Part 1 & 2

By Sue Papadoulis

Part 1 -
When you're taking the leap into selling a product, you'll need a sales letter - whether that's a web page, an email, or a direct mail brochure or letter. Follow the tips below to write great copy that persuades and communicates in order to get results.

1. Concentrate on the person reading the letter, rather than thinking about yourself. The fastest way to turn people off is to harp on about what a great person you are, what fantastic attributes you have, anything really that's about you. Your readers are interested in "what's in it for me". Think about what's in it for them, and what they'll get out of using your product. Include the word "you" often, as this speaks directly to them and their problems.

2. Focus on the benefits not just the features. Your readers will want to know exactly what the product will do for them, and how it will benefit them. They're not interested in the features of the product unless they can translate that into a benefit. For example, if you buy a treadmill you're not buying it because it has an electronic calorie counter, you're buying it because it will help you lose weight and gain fitness. So, what does a financial advisor sell - superannuation? No, peace of mind and a secure financial future.

3. Create a winning headline. Your customers will probably scan your sales copy in just a few seconds and decided then and there whether or not there's something in it for them. You must appeal to your reader's interests and concerns - remembering to focus on the reader. For example:

Bad: "New shopping web site offers 250 products for sale!"
Better: "Save money and time by doing your shopping online from home!"

4. Use sub headings that capture attention. Sub headings allow a reader to quickly understand your main points during their skim read of what you're offering. Again, focus on the main benefit. For example:

Bad: "Our clients think our service is great"
Better: "Meet five customers who regularly save $50 a week shopping with us!"

5. Keep it conversational. Write to your customers as you would a friend. Use conversational phrases such as "I'll show you how we can do this together." or "So, how do you take the next step?" Keep the message as simple as possible - imagine you are writing to someone who's aged around 12 (the media does this to ensure a clear message).

Part 2 -
So, you've developed a winning product, now you just need to convince your customers to buy it. Last week we looked at the first five steps to creating great sales copy - here are the next five tips to help you generate a positive reaction from your customers.

1. Keep it brief. No one has time to read pages and pages of copy. At best, you'll have 10-30 seconds to capture their attention before they'll close the web page or email, or throw your direct mail piece in the bin. Make sure you include the biggest and best benefit of your product first. The length of your sentences should be no more than 20 words - use sub headings and dot points to sell your key messages so it's easy to skim read.

2. Forget the jargon. There may be buzz-words that are commonly used in your industry, which mean absolutely nothing to your audience. For example, for a long time the word 'teleseminar' meant nothing to many people - in fact, it probably still doesn't mean much to those who are new to world of online information products. "Live interview via the phone or web" makes it easier to understand. Think of a 12 year old - would they get it?

3. Use testimonials to foster trust. Your customers might believe what you say about your product, but they will feel even more at ease if they hear from a third party who's tried and tested it, and given it the thumbs up. Make sure you include results-oriented testimonials in your sales copy. For example: "Jenny Smith - saved $125 in just one week shopping online with us". Make sure you include full names, titles, and companies (and get their permission!).

4. Ask for the sale! It's no use selling the benefits, if you don't then convert this interest into a sale. Make sure you give clear instructions on what you want the reader to do - what are the next steps? Must they order now, call for a free consultation, or sign up for a free report? It's important you lead your customers along a pre-determined path, rather than simply hope they'll get what you're talking about and take the necessary action.

5. Proof read your copy. There's nothing that's going to diminish that sense of trust and professionalism faster than sales copy that's full of spelling and grammar errors. If you look like an amateur your customers won't trust that you can deliver on your promises. Hire a professional editor or proof reader to look over what you're created.

© 2009 Home Biz Chicks

WANT TO USE THIS REPORT IN YOUR E-NEWSLETTER OR WEB SITE? You can, as long as you include this complete blurb with it: Online entrepreneur Sue Papadoulis publishes the popular e-newsletter Smart Biz Chicks. If you're ready to jump-start your home business to make more money and have more fun and free time, get your FREE tips and FREE report "How to Generate Free Publicity for Your Home-Based Business" now at www.homebizchicks.com.

Tuesday, March 1, 2011

Display Advertising Tips for Search Marketers

by Magnus Nilsson

Display advertising has been getting quite a bit of attention in the search industry lately. With the introduction of Google re-targeting functionality on the content network, there is yet another compelling reason for search marketers to take a closer look at the world of display to enhance their search efforts.

Read his post here
http://econsultancy.com/us/blog/5775-display-advertising-tips-for-search-marketers

Sunday, February 27, 2011

Copywriting Tutorial 6 "Professional Tips That Milk Extra Response"

"If I was pushed for only one piece of advice it would be this;
Read as much as you possibly can about Copy writing, advertising, and the world of marketing and sales. 'Live' in the library, scour the Web, and devour every book available on these subjects."

Continue reading tips here
http://www.adcopywriting.com/Tutorial_6_Tips.htm#top

Saturday, February 12, 2011

Tips For Your Outdoor Advertising Sign

by a Touch of Business staff

Once you have decided to pursue an outdoor advertising sign campaign, you need to focus on how to craft an effective sign. Simply putting up a sign is not enough to attract customers and build your business. You need to make sure your sign accomplishes its purpose.

Read tips here
http://www.atouchofbusiness.com/tips/biz/OutdoorAdvertisingSign-0056.html

Thursday, February 3, 2011

Developing Copy for Pay-per-Click Advertisements

by Katrina Dayrit]

Tips for Maximizing PPC Advertising Cost Efficiency - When developing pay-per-click advertisements, there are two important things internet marketing specialists should consider to make the most out of PPC advertising costs.

Read more at Suite101:
http://www.suite101.com/content/developing-copy-for-pay-per-click-advertising-a211390#ixzz1CpujeU35

Monday, January 24, 2011

Auction Advertising - Yahoo Groups

* Closed Group - Listings not Public

- A -
http://groups.yahoo.com/group/0-A1-AUCTIONS
http://groups.yahoo.com/group/0-Auction-barn
http://groups.yahoo.com/group/0auctionhouse
http://groups.yahoo.com/group/Advertiseyourauctions2004 *
http://finance.groups.yahoo.com/group/AllMyAuctions
http://groups.yahoo.com/group/auctionanything
http://groups.yahoo.com/group/auctionbarn
http://groups.yahoo.com/group/auction_bid
http://groups.yahoo.com/group/AuctionBidder *
http://groups.yahoo.com/group/auctionclassifieds *
http://groups.yahoo.com/group/AuctionHouse *
http://groups.yahoo.com/group/auctionlistserve *
http://groups.yahoo.com/group/Auction-Listings *
http://groups.yahoo.com/group/Auctions_Bartering_FreeStuff
http://groups.yahoo.com/group/AuctionsBuySellorTrade
http://groups.yahoo.com/group/AuctionsOnly *
http://groups.yahoo.com/group/Auctions_R_Us *

- B -
http://groups.yahoo.com/group/Barbs-Auction-Network
http://groups.yahoo.com/group/BuyAndSellEverything *
http://finance.groups.yahoo.com/group/BuySellTradeAndEbay

- C -
http://groups.yahoo.com/group/CheapnChoosey *
http://groups.yahoo.com/group/clutter_bugs_sell_or_trade

- E -
http://groups.yahoo.com/group/eBay
http://groups.yahoo.com/group/Ebay_Auctions
http://groups.yahoo.com/group/Ebay_Auctions_Advertising
http://groups.yahoo.com/group/Ebay_Buyers_Sellers_Group *
http://groups.yahoo.com/group/EbayMommiesAndMore *
http://groups.yahoo.com/group/ebayonlineauctionsellersclub *
http://groups.yahoo.com/group/EbaySellersandBuyers
http://groups.yahoo.com/group/Ebay_Sellers_Auctions *
http://groups.yahoo.com/group/EBAYSPAMMERS *

- F -
http://groups.yahoo.com/group/ForSaleCheap

- H -
http://finance.groups.yahoo.com/group/Her-SpamList *
http://finance.groups.yahoo.com/group/Home_Business_Auctions *

- I -
http://groups.yahoo.com/group/InternetAuctionsNet

- J -
http://groups.yahoo.com/group/just-auctions *

- M -
http://finance.groups.yahoo.com/group/MothersWorkAtHome1 *

- O -

http://groups.yahoo.com/group/OnTheBlock
http://groups.yahoo.com/group/Our_Auctions

- S -
http://groups.yahoo.com/group/Sale_Ads_Here *
http://finance.groups.yahoo.com/group/SeeMyBiz *
http://groups.yahoo.com/group/Sell_Ebay_Here *
http://groups.yahoo.com/group/Sell_it
http://groups.yahoo.com/group/SellYourStuff *
http://groups.yahoo.com/group/Swap-and-Sell-Only *
http://groups.yahoo.com/group/swapyourstuff

- T -
http://groups.yahoo.com/group/TheAuctionPost *

- U -
http://finance.groups.yahoo.com/group/up_for_auction_here
http://groups.yahoo.com/group/Usellorauctionit

- W -
http://finance.groups.yahoo.com/group/WAHM-spam *
http://groups.yahoo.com/group/whatdoyouhavetosell *
http://groups.yahoo.com/group/What_R_U_Selling *

- X -
http://groups.yahoo.com/group/X-eBay *

- Y -
http://groups.yahoo.com/group/YardSalesAndHomePartyPlans *

Friday, January 14, 2011

Top 100 Sites - Christian (Banner and Button)

100 Greatest Sites
http://greatestsites.gotop100.com/index.php

AAC Top Sites
http://usa.ultimatetopsites.com/religion/chrisians

Alexa's Top Treasures
http://alexastreasure.gotop100.com/index.php

Alpha & Omega
http://thekingsrings.gotop100.com/index.php

Alternative Christian Top Sites
http://altchristian.top-site-list.com

Angelic Songs Top Christmas Sites
http://usa.ultimatetopsites.com/religion/angelicsong

Angel Hugs & Smiles Top Sites
http://usa.ultimatetopsites.com/religion/launa

Angels That Care Top Sites
http://usa.ultimatetopsites.com/general/mduning

Archaic Geneology Top Sites
http://usa.ultimatetopsites.com/coolsites/Archaic

A Walk With Christ
http://awalkwithchrist.gotop100.com/index.php

Believe In Jesus Top Sites
http://usa.ultimatetopsites.com/religion/eagle57

Blessings Top Sites
http://blessings.top-site-list.com

Caught Up Top 100
http://usa.ultimatetopsites.com/religion/jesusmyjoy

ChatterBox Top Sites
http://www.topsiteguide.com/toplist.asp?site=ChatterBox

Child Care
http://childcare.gotop100.com/index.php

Christian Inspirational Poetry Top Sites
http://usa.ultimatetopsites.com/religion/chips

Christian Link Exchange
http://christianlinkexchange.gotop100.com/index.php

Christian Support Top Sites
http://www.christiansupport.org/topsites.php

Christian Top 1001
http://christiantop1001.gotop100.com/index.php

Christian Traffic Exchange
http://christiantraffic.gotop100.com/index.php

Christian Unity Top Sites
http://www.ultimatetopsites.com/religion/unity

Church Mouse Designs
http://churchmouse.gotop100.com/index.php

CocNet.US
http://cocnet.gotop100.com/index.php

Conservative Top Sites
http://conservative.top-site-list.com

Contend for the Faith
http://shepherd.gotop100.com/index.php

Dual Christians Top 20
http://www.ultimatetopsites.com/general/edgechristian

Eternal Fellowship Top Sites
http://eternalfellowsh.top-site-list.com

Family Friendly
http://teddybearparty.gotop100.com/index.php

Family Recreation
http://www.familytop100.com/rtop100

Free Christian Content
http://crownsites.gotop100.com/index.php

Friends On the Net Top Sites
http://usa.ultimatetopsites.com/coolsites/kimtw

Grace Treasures Top 100
http://gracetreasures.gotop100.com/index.php

Great Sites
http://greatsites.gotop100.com/index.php

Hand Maidens of the Lord Top Sites
http://usa.ultimatetopsites.com/religion/RhondaFL1

Holy Bible Top Sites
http://mitch40.gotop100.com/index.php

Home and Family
http://homeandfamily.gotop100.com/index.php

Inspiration for Jesus Top Sites
http://usa.ultimatetopsites.com/religion/Jesuslives

International Family Top Sites
http://topfamilysites.info

Jesus Top 100 Sites
http://jesustop1000.top-site-list.com

Kids Choice Top Sites
http://usa.ultimatetopsites.com/general/glifberg

Kristi Ann's Haven
http://kahcts.gotop100.com/index.php

Lighthouse 4 Jesus Top Sites
http://usa.ultimatetopsites.com/religion/djsasygirl2000

Literature HomeMade Writing Sites
http://www.worldwidetopsites.com/sites/literature.html

Living Waters Top Sites
http://usa.ultimatetopsites.com/religion/romans

Mommies HotSpot Top Sites
http://usa.ultimatetopsites.com/religion/MHSReligon

Most Cherrished Top Sites
http://usa.ultimatetopsites.com/religion/WomenForFaith

Must Join Groups
http://mustjoingroups.gotop100.com/index.php

Noahs Ark
http://noahsark.gotop100.com/index.php

Parenting Top 100 Sites
http://www.familytop100.com/ptop100

Pastor John's Top 100
http://pastorjon.gotop100.com/index.php

Powerful Chuck's Top 100
http://powerfulchuck.gotop100.com/index.php

Selah's Classifieds
http://createdbyselah.gotop100.com/index.php

Serenity Hollow
http://family.gotop100.com/index.php

Serve the Lord
http://servethelord.gotop100.com/index.php

Sites for Students (Free)
http://freeforstudents.gotop100.com/index.php

Spirit and Truth Top Sites
http://usa.ultimatetopsites.com/religion/tonylmayer8168

Surrending to God
http://stg.gotop100.com/index.php

Teacher and Parent Resources
http://alphabetsoup.gotop100.com/index.php

The G12 Top 100
http://g12revolution.gotop100.com/index.php

The Top 100 Cool Sites
http://coolsites.gotop100.com/index.php

Top 25 Golden Dove Sites
http://www.frugalsites.net/topsitesvault/topsites.html

Top 100 Bible Study
http://biblestudyrewards.gotop100.com/index.php

Top 100 Kid Safe Sites
http://poohbear.gotop100.com/index.php

Top 100 Preschool Sites
http://childcarelounge.gotop100.com/index.php

Top Christian Homemakers Top Sites
http://members.sitegadgets.com/Sunny_homemaker/topsites.html

Top Christian Sites Forum
http://www.christianforumsite.com/topsites

Top Christian Sites Spreading GODS Word
http://actsoneeight.gotop100.com/index.php

Top Poetry & Writing Sites
http://www.ultimatetopsites.com/general/opossumsal3

Top Sites
http://www.alexcia.com/rankingsystem/rankem.shtml

Top Sites for Women
http://www.ultimatetopsites.com/general/4women22

Top Sunday School Top Sites
http://littleblots.com/TopSites

Under His Wings Christian Sites
http://underhiswingschristiantopsites.gotop100.com/index.php

Ultimate Top Sites
http://usa.ultimatetopsites.com/religion/penny

WAHM BB Sites
http://wahmbb.gotop100.com/index.php

WKJV Radio Top Sites
http://wkjvradio.gotop100.com/index.php

Wilkerson Top 1000 Christian Sites
http://wilkerson.gotop100.com/index.php

Saturday, January 1, 2011

400 Articles - “Advertising In A Recession.”

BusinessWeek‘s online Business Exchange now has posted a synopsis and links to over 192 news articles and 202 blog items on the subject of “Advertising In A Recession.”

Read information here
http://fuelingnewbusiness.com/2009/01/14/400-articles-on-the-subject-of-advertising-in-a-recession