Saturday, September 29, 2012

Determining Advertising Avenues

by Kate McFarlin, Demand Media

Whether you are trying to promote a new business or you need to expand your current marketing efforts, it is important to determine advertising avenues for your company. The Internet has opened up several new ways of reaching consumers, but you must decide if these forms of advertising are right for your company. For your advertising campaigns to have the maximum amount of effectiveness, you must first understand your company's resources, your market and how these factors will impact your overall advertising scope and reach.

Read article here
http://smallbusiness.chron.com/determine-advertising-avenues-11144.html