Monday, January 13, 2014

I Was Terrified of Mobile Marketing!

by Michael Fleischner

"Being in marketing means you need to be an "expert" in all things marketing-related. In fact, I like to pride myself on being able to have intelligent conversations when thrown into marketing circles. However, there is one area that has always terrified me and that is mobile marketing..."

Read his post here
http://marketing-expert.blogspot.com/2011/05/i-was-terrified-of-mobile-marketing.html

Tuesday, December 17, 2013

Throwing Money Down A Dark Hole?

Posted by Mark

Not caring about the effectiveness of your advertising usually means you are wasting money. The efficiency can be measured best on the Internet, but mass media advertising can also be tracked through your Internet site.

Read more here
http://blog.adtalk101.net/throwing-money-down-a-dark-hole

Thursday, October 31, 2013

Display Advertising Tips

Display advertising is a type of online advertising that comes in several forms, including banner ads, rich media and more. Unlike text-based ads, display advertising relies on elements such as images, audio and video to communicate an advertising message.

Read info here -
http://marketingland.com/library/display-advertising-news

Monday, October 21, 2013

15 Proven Ideas for Low-Cost, Local Advertising

You need to advertise your business, but that comes with two stipulations: Advertising needs to be both inexpensive and targeted at a local audience. Who wants to spend thousands of dollars reaching prospects in Topeka, Kan., when you're based in Tacoma, Wash.? Consider these 15 suggestions for low-cost, local advertising...

Read tips here -
http://www.nfib.com/business-resources/business-resources-item?cmsid=50356

Friday, August 30, 2013

A Look at Google's 200 Search Ranking Factors (Infographic)

by Eric Siu

"To help make SEO just a little easier, digital marketing firms Backlinko and Single Grain have created the infographic below, collecting some 200 factors that Google considers when ranking sites in its search results. The information was compiled from hundreds of sources, including SEO blogs and from statements made by Google's head of web spam, Matt Cutts."

Read/view infographic here
http://www.entrepreneur.com/article/226884

Wednesday, July 31, 2013

LinkedIn Advertising Tips For Beginners

by Greg Habermann

LinkedIn Ads are painfully easy to get started using and it's one of the smoothest systems for quickly getting you going. That said, that ease can easily lead to misteps and result in your campaigns not running effectively. So when you sit down to do this, take your time!

Read article here
http://searchenginewatch.com/article/2154103/LinkedIn-Advertising-Tips-For-Beginners

Sunday, June 16, 2013

15 Extremely Creative Advertising Ideas

By Doink

Here are a few ideas of clever advertising that will surely make an impact on you. Simple, creative, brilliant and with a strong message. They will surely get your attention and will not leave you indifferent.

View ideas here
http://www.pixel77.com/15-extremely-creative-advertising-ideas

Saturday, May 11, 2013

Good Tips for Social Media Advertising

by Rose Johnson , Demand Media

The use of social media sites evolved into much more than a place to catch up with old friends. Many businesses now use social networking sites as a form of advertisement and promotion. One of the advantages of using social media sites is the ability to share information quickly, inexpensively and to a mass of people all at once. However, just establishing a social media account and placing your ads online does not result in success. Understanding the mentality of consumers can help you create content that converts to sales.

Read tips here
http://smallbusiness.chron.com/good-tips-social-media-advertising-21318.html

Monday, May 6, 2013

Free Advertising on Google

It may surprise some, but many small businesses new to inbound marketing are unaware that you can get some free advertising on Google through Google Places. And because Google is always looking to increase the value of its local search results -- as well as its Google Maps application -- the search engine giant has a simple way for you to provide them with that valuable information about your business, which it infuses it into its search engine results.

Read more details here
http://blog.hubspot.com/blog/tabid/6307/bid/1612/Free-Advertising-on-Google.aspx

Friday, April 12, 2013

Free Small Business Advertising Ideas

by Russell Huebsch, Demand Media

f you're a small business owner, you may be able to advertise for free and put some of that marketing budget into growing your business or paying for essentials, like inventory. Even in troubled economic times, you must advertise; and cutting a marketing budget rarely helps because it means you attract fewer new customers, according to entrepreneur.com.

Read article here
http://smallbusiness.chron.com/small-business-advertising-ideas-3591.html

Tuesday, April 2, 2013

41 Creative Print Advertisements From 25 Ad Agencies

Ad agencies produce on a weekly basis ads that shock, amuse, entertain us but nonetheless, ads that inform us and that make us remember the products. From the variety of ad agencies I picked print ads from 25 of them to showcase in this article and inspire you in case you work in the industry or to simply show you what art directors and copywriters from these agencies are capable of.

Click here to see images
http://www.designyourway.net/blog/inspiration/41-creative-print-advertisements-from-25-ad-agencies

Wednesday, March 27, 2013

7 Facebook Advertising Tips

posted by AA Brooke

The power behind the use of Facebook ads is never really understood by a majority of businesses. No doubt, Facebook has a psycho-graphic and demographic effect on just about everyone.

Read post here
http://www.socialmediamarketingclassroom.com/facebook-advertising-tips