I Was Terrified of Mobile Marketing!

by Michael Fleischner

"Being in marketing means you need to be an "expert" in all things marketing-related. In fact, I like to pride myself on being able to have intelligent conversations when thrown into marketing circles. However, there is one area that has always terrified me and that is mobile marketing..."

Read his post here
http://marketing-expert.blogspot.com/2011/05/i-was-terrified-of-mobile-marketing.html

Social Media Influences Moms' Purchasing Decisions

Mothers are more present, more active, and more engaged users of social networking sites than other women, according to a study by Performics. Moreover, moms are 45% more likely than other women to say they have made a purchase as a result of a recommendation via a social networking site (42% vs. 29%).

Read this informative article here
http://www.marketingprofs.com/charts/2012/7885/social-media-influences-moms-purchasing-decisions?adref=GSoMM2a12